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Marketing strategy & design for brands that mean business.

I’m Devin Hynes, and I believe that the best creative work doesn't just capture attention; it compels action. For more than 13 years, I've led marketing teams and crafted brand strategies to create work that's unexpected enough to break through, insightful enough to resonate, and compelling enough to inspire real behavior change.
About Me

All-in-one
marketing pro.

I’m a curious problem solver who connects brand goals with human truths to craft stories people actually care about. My approach blends big-picture strategy with hands-on execution, delivering work that sparks conversation and drives measurable impact.
More About Me
More About Me

Services

What I do.

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Strategy

Turn big ideas into clear, results-driven roadmaps that align with your business goals and actually move the needle.

Branding

From voice to visuals, I create distinctive identities that connect with your audience and set your brand apart.

Creative

Bring your story to life with websites, print, copywriting, and social content that don’t just look good; they make people care.

Performance

Generate leads through SEO, analytics, optimizations, and paid media insights that turn clicks into real business growth.

Brands I've Worked With

California Department of Public HealthCalifornia Coastal CommissionDuluth Trading CoCricket WirelessMilwaukee BucksUNDOFitbitKaren & Piper Real EstateMississippi Urology Clinic, PLLCInterfaith AmericaPulaski Dental
California Department of Public HealthCalifornia Coastal CommissionDuluth Trading CoCricket WirelessMilwaukee BucksUNDOFitbitKaren & Piper Real EstateMississippi Urology Clinic, PLLCInterfaith AmericaPulaski Dental
California Department of Public HealthCalifornia Coastal CommissionDuluth Trading CoCricket WirelessMilwaukee BucksUNDOFitbitKaren & Piper Real EstateMississippi Urology Clinic, PLLCInterfaith AmericaPulaski Dental
Testimonials

What my clients say.

Extremely insightful and attentive with our rebrand

Hynes Digital was extremely insightful and attentive with our rebrand, and transition to our new state-of-the-art clinical space!  We've received numerous compliments on the media they designed. As a small business ourselves, we appreciate how available and responsive they are.  We highly recommend Devin and will be continuing our partnership with him for future print, digital, and web needs!
Dr. Adam Hammerbeck, DDS

Founder, Pulaski Dental

Helped our business take off to levels we hadn't dreamed of

My business partner and I teamed up with Devin to update our entire business model. He instantly understood how he could help our real estate company grow. Our website went from OK to remarkable in its branding, wording, and flow. His expertise in SEO and website analytics is extraordinary and helped our business take off to levels we hadn't dreamed of. If you are thinking of hiring Devin, don’t think twice. He is worth every dollar you spend and will take your digital presence to a whole new level. On top of all that, he’s a really nice guy, too!

Karen Phillips

Founder, Karen & Piper Real Estate

His strategic advice is actionable and backed by data

Hynes Digital has been instrumental in my development and understanding of digital marketing. Devin has been an absolute pleasure to work with and has taken the time to understand my priorities and identify where my business needed the most improvement online and in our sales enablement materials. His strategic advice is actionable and backed by data. Whenever I needed additional clarification on a topic, Devin was happy to dive into specifics with me. I’ll be returning to Devin for future projects.

Dean Froehlich

Sales Executive, Keyence

He's a curious, outside-the-box thinker with admirable work ethic

I've been working closely with Devin over the last few months, and it has been an absolute pleasure. His strategic brand consulting, deep understanding of email marketing and Google Maps marketing, and insight into the current state and future of medical marketing have blown me away. He's a curious, outside-the-box thinker with admirable work ethic. His open, honest, and respectful communication style, combined with his personable approach, make him an invaluable extension of our team.

Dr. Kieran Hynes

Surgeon, Mississippi Urology

Process

Brand-building,
step by step.

Every business is unique. My process is a flexible framework built to adapt to your business goals.
More About Me
More About Me
01 Discovery
Lay the groundwork by uncovering insights and aligning on what matters most.
  • Define project objectives
  • Identify target audiences
  • Research market opportunities
02 Strategize
Translate insights into a roadmap that connects business goals with creative execution.
  • Develop brand positioning
  • Map messaging framework
  • Outline campaign/channel strategy
03 Create
Bring ideas to life through design, storytelling, and content that resonate with your audience.
  • Visual and content development
  • Copywriting and design refinement
  • Asset preparation for launch
04 Launch
Activate your strategy across the right platforms to maximize visibility and impact.
  • Campaign roll-out across selected channels
  • Technical setup and QA
  • Monitor early engagement and feedback
05 Measure & Optimize
Track performance, analyze results, and refine for lasting growth.
  • Define and monitor KPIs
  • Evaluate campaign effectiveness
  • Adjust and optimize for continuous improvement
How I work

We help our clients succeed with innovative strategies.

Through careful analysis, creative thinking, and a deep understanding of their goals, we empower businesses to surpass expectations and thrive in today's dynamic and competitive landscape.

My Values

Values
01

Vision

Our relentless pursuit of a shared vision fuels our creativity and propels us forward. With clarity and foresight, we craft strategies that align with our clients' goals and aspirations, transforming their dreams into reality and shaping a future worth embracing.
02

Innovation

Innovation is at the core of everything we do. We embrace curiosity, explore uncharted territories, and challenge the status quo. By pushing boundaries and thinking outside the box, we create groundbreaking solutions that disrupt industries and inspire audiences.
03

Connection

We believe in the power of connection. We strive to build bridges between brands and their audiences, fostering genuine and lasting relationships. Through compelling storytelling and meaningful interactions, we create experiences that evoke emotions, strengthen bonds, and cultivate trust, ultimately turning customers into brand advocates.
Contact
Together, let's elevate your brand to new heights by unleashing its full potential.
Get In Touch
Get In Touch